Archive for the ‘Customer Feedback’ Category

Improving your online reputation

Thursday, November 12th, 2009

Do you know what your customers are saying about your business? Many small businesses can become hesitant if they see negative reviews about their company. Instead of hesitating, this is where customer service has an opportunity to shine. Take RatePoint customer Nationwide Candy for example. In a recent Wall Street Journal ...

Data reinforces that customer reviews have an impact

Wednesday, July 29th, 2009

Data continues to show that consumers see peer reviews as an important source for making purchase decisions. Earlier this month, Nielsen released its Global Online Consumer Survey and the results showed 70 percent of consumers said they trusted customer opinions posted online, behind only recommendations from people they know from ...

MassNetComms names RatePoint Enterprise Video, Search and Social Media Sector Product of the Year

Wednesday, April 22nd, 2009

We were thrilled to find out last week that the Massachusetts Network Communications Council named RatePoint Enterprise as its category winner for video, search and social media sector product of the year. (MassHighTech has the full list of winners.) The Product of the Year winner is determined by a vote of ...

Best and Worst SMB Customer Service

Friday, March 13th, 2009

The Wall Street Journal recently published a list of the “Small Businesses with the Best (and Worst) Customer Service” as reported by consumer review site Angie’s List. Piano tuners and music instructors had the best ratings while home warranty companies and home builders ranked the worst. Lists like these prove these ...

RatePoint’s Small Business Survival Kit

Friday, February 13th, 2009

In the current economic environment, a solid business reputation is critical to ensure repeat business and customer loyalty. Customers want to know businesses care about their experience. RatePoint's co-founder and CEO, Neal Creighton, was recently quoted by bMighty offering tips for small businesses to manage their online reputation to increase customer ...

Turning a negative into a positive

Sunday, February 1st, 2009

There are plenty of clichés about how negativity impacts everything around it. This concept is especially true in small business, where reputation is vital. A survey conducted by The National Association of Retail Marketing Services revealed the impact of a negative experience on a brand - for every one customer that ...

Resolving customer review disputes before they turn into lawsuits

Tuesday, January 13th, 2009

Small businesses have long been on the receiving end of negative reviews on third-party site and generally are left with little to no recourse. Recently, a chiropractor sued a patient over a review on Yelp, and the case was just settled out of court. Those that sue to clear a ...

Building trust for small-business reputation

Monday, November 24th, 2008

I’ve been seeing an increasing amount of articles and blog posts about the negative side of business reputation, rehashing what small business should do if they have negative reviews on Yelp, Angie’s List or the blog of an angry customer. Online reputation is important, and companies of any size should be ...

Admit it. You’re wrong. Why admitting mistakes can help your business.

Thursday, August 28th, 2008

Improving customer service takes effort from all employees and departments within an organization. Many businesses want to see customer satisfaction increase, but forget a critical piece of the puzzle in improving their business: Admitting that you’re wrong is not a bad thing. In fact, it can be a very good thing. As ...

Survey Tools: Tips for Designing a Great Online Survey

Monday, August 4th, 2008

If done correctly, using RatePoint's survey tools to create online surveys can be a valuable customer feedback asset.  Unfortunately, there are a lot of bad surveys out there.  The good news is that a lot of the mistakes can be avoided by following a few simple guidelines. Before you get started: Don’t ...